Designing for Our Times…The Business Side of Design
By: Rita S. Wilkins, President
Design Services, Ltd.
In today’s economy it is no longer enough to just be a good interior designer who can provide good space plans and beautiful interior finishes and furnishings.
Our clients today are looking for a designer who also understands the challenges business owners face, as well as, an understanding of business trends and opportunities they might encounter in the future. They are looking for a trusted partner who can assist them with enhancing their brand, growing their business through good design that will help them stand out 
from their competition.
As a designer for 35 years, I am constantly intrigued by the POWER OF DESIGN as it relates to business. Clients are much more aware of design than they were 10 years ago. In return, they expect a designer to know more and do more. We must research our clients industry, understand the competition, know who is succeeding and why. We are frequently asked our opinions on expansion plans, location, logistics, branding and numerous other business related questions, so it is imperative that as designers, we provide a much more comprehensive full service approach to the design process.
*By listening to our client’s wants, needs, and “wish list”, as well as understanding their business and market
*By being able to discuss trends, site case studies and provide examples of return on investment as it relates to a client’s industry and their competition
*By creating new ideas, concepts, and innovations that will assist the client in growing their business and enhancing their brand…we demonstrate the value and the power of design as it relates to the business and how we, as designers can help a business standout from its competition in today’s economy
Do you have any interior design questions?
Submit your questions to Rita Wilkins
Testimonials:
“It was a pleasure working with you and your staff on my new dental office. I could not have achieved the result we did, without all of your input. I will remember what you’ve done and think of you each and every day as I practice dentistry in the most functional and relaxing facility in the entire region.” ~Jeffrey S. Harris, DMD
“It was time to take my practice to the next level. I had been referred to DSLTD by a business associate. From my first call to Design Services to the day my project was completed, I have been thrilled. They introduced me to advantages of leading edge design.” ~Dr. Peter Subach
Rita Wilkins, President
Rita is the President of Design Services, Ltd., as well as principal designer and project manager. With over 35 years of experience in design and management, her approach to design is both aesthetic and business-like. She is known to be a highly effective “hands-on” designer with extensive knowledge and expertise in dental, medical and commercial interiors.
She is a graduate of University of Rhode Island, attended Rhode Island School of Design and University of North Carolina. Having received numerous design awards, she has been published in a variety of national publications and is currently writing a book on using design as a business strategy.
Design Services, Ltd.
1403 Silverside Professional Park
Wilmington, DE 19810
302-475-5663
http://www.dsltdonline.com/
Interior design questions? Please email Rita at
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